RAMLI, R. A. L. P.; PRATIWI, A.; SILALAHI, R. Y. B.; SUMARNA, A. D. THE IMPACT OF ADVERTISEMENT, PROMOTIONS, INFLUENCERS, AND CELEBRITY ENDORSERS ON STUDENT PURCHASE DECISIONS ON SHOPEE PLATFORM. International Conference of Business and Social Sciences, [S. l.], v. 4, n. 1, p. 681–691, 2024. DOI: 10.24034/icobuss.v4i1.552. Disponível em: https://ojsicobuss.stiesia.ac.id/index.php/icobuss1st/article/view/552. Acesso em: 21 aug. 2026.