Sanyoto T, Triolita N. MARKETING STRATEGIES WITH AIDAR PATTERNS (AWARNESS, INTEREST, DESIRE, ACTION, RETENTION) FOR TRADITIONAL RETAILS TO COMPETE WITH MODERN RETAILS. ICOBUSS [Internet]. 2022Mar.23 [cited 2024Apr.28];2(1):292-303. Available from: https://ojsicobuss.stiesia.ac.id/index.php/icobuss1st/article/view/178